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Top 22 Ad Networks for Publishers [In 2022]

When we talk about website monetization, the first name that comes to mind is Google AdSense. While there's no mistaking it - after all, they're the best ad networks in the world - it's unwise to assume that AdSense can't be outdone by any other ad network.

Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,

The advertising technology industry is constantly changing. Therefore, it would not be an exaggeration to say that Google has competitors who can give them their money's worth.

It may take a few tries to determine which ad network or group of ad networks generates the highest revenue. However, after understanding this, publishers can work effectively towards monetizing their websites.

What is an ad network?
Ad networks obtain available inventory from a publisher and resell it to advertisers as aggregate impressions.

In a simple inventory sale, think of an ad network as the broker responsible for making the right impression to the right buyer. She collaborates with publishers (supply side) and advertisers (demand side) to help them achieve their advertising campaign goals.

Now, as the inventory exchange cycle becomes more complex, the role of ad networks begins to differ. For publishers, ad networks sometimes sell inventory outright and other times buy inventory from SSPs or ad exchanges and resell it for a higher profit.

Most publishers are known to specialize in a specific type of ad format. Therefore, publishers looking to monetize through a specific format should consider ad networks.

For example, there are CPM ad networks like Criteo that are known to offer the best CPM rate, and then there are video ad networks like Unruly that serve publishers with the best video content.

Why are ad networks important?
Ad networks act as commercial intermediaries between publishers and advertisers. Within the ads ecosystem, it acts as a key monetization component. Without ad networks, publishers would have to negotiate deals with each individual advertiser.

In addition, ad networks are known to operate effectively to sell unsold ad inventory. Essentially, ad networks take residual inventory from multiple publishers, separate them based on demographics, and sell split impressions to advertisers who are specifically looking for similar impressions.

This ensures that the publisher's inventory reaches the right advertiser on time. It is now clear that ad networks are essential for publishers.

What are the different types of ad networks?

Here are some of the main types of ad networks:

Premium Ad Networks: This type of ad network offers inventory from popular publishers.
Vertical ad networks: These are thematic ad networks. For example, technology ad network, automobile ad network, commercial ad network, fashion ad network, and so on.
Inventory Ad Network: Focuses on a specific type of inventory (eg mobile, video, original content).
Affiliate ad network: It usually uses revenue share, CPC or CPA pricing model.

How do you choose the best ad network?
It's easy to find the best ad networks. There's just one problem: there are too many options. Certainly, the language of the advertising technology industry is not helping matters. What is automated purchasing? Should you choose cost per click (CPC) or cost per thousand impressions (CPM)? Should you choose standard IAB units or newer, more innovative types?

Some of these questions can seem daunting if you don't take the time to dive deep and understand how the online advertising technology ecosystem works. So it may seem that choosing a grid for your website will be a difficult task, but it doesn't have to be.

Ultimately, it comes down to a few things to consider before signing a contract with this ad network:

Advertiser network size.
The quality of the ads in the network.
A variety of ad formats are available.
Bonuses and payment terms.
core technology.
Do you want more information about this? We've put it all together in this blog post:

What is the best advertising platform?
We have compiled a list of the best ad networks to help publishers choose the right one for them:

1. Amazon Publisher Services

Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


Whether you're a medium-sized publisher, small publisher, or a large publisher, Amazon Publisher Services has solutions for everyone. Publishers also have access to cloud-based bidding, transparent marketplace, purchase insights, and federated ad marketplace solutions.

Publishers can connect with buyers from all over the web, which can greatly increase their profits. In addition, publishers get broader insights about their users through purchase data, which helps them improve user experience.

Model: Depends on the application partner model
Minimum number of visits: 5,000 unique visits per day
(Before we go any further on the list, a little self-delivery.)

AdPushup
management request. Adblock Recovery. more income.

AdPushup is a comprehensive ad revenue optimization platform for publishers. Features include improved ad layout, bid execution, automated A/B testing, and adblock recovery.

AdPushup's advertising operations team takes care of all the heavy lifting related to operations and inventory management. In addition, they have a coveted partnership with leading ad networks and exchanges such as Google AdX, AppNexus, Rubicon, OpenX, and others.

AdPushup is a Google Certified Publisher Partner and trusted by 300+ publishers including CNET, Deccan Chronicle, NDTV, etc.

On average, AdPushup delivers 40% more revenue to its publisher partners. Contact AdPushup to understand the potential of your inventory.

2. Popads

Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


PopAds is a popup ad network that is known to be relatively faster and safer than others. It gives publishers a way to monetize their website traffic with high quality popup ads.

One of the benefits for publishers is that it allows pay on demand and access to advertisers from more than 40 countries. As a result, this gives publishers a lot of freedom when it comes to keyword selection and targeting to effectively monetize traffic in their niche.

Model: CPV, CPM
Minimum Traffic: None

3.  Adcash


Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


Adcash DSP+ is an online advertising platform for advertisers and publishers with over 10,000 active campaigns worldwide.

It offers all of the best performing ad formats for web and mobile monetization, including pop-ups, native ads, push notifications, banners, and interstitial ads. They have a number of tools and features that help publishers monetize their traffic more effectively. In addition, their technology goes beyond ad blockers.

Publishers can expect high CPM, flexible payment terms, and real-time stats and support. Our experienced multilingual account managers help publishers take their monetization strategy to the next level.

Model: CPM, CPC, and Target CPA
Minimum visits: N/A
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


Adsterra is a trusted ad network with Partner Care, serving over 30 billion ad impressions per month globally. It is known for its experienced and qualified team, unique direct traffic from all over the world, three levels of fraud protection and a wide range of ad formats and payment methods.

Recently, Adsterra has registered more than 100,000 campaigns in 248 geographies, with over 30 billion impressions per month.

Publishers can monetize any traffic with Adsterra: desktop/mobile website traffic or social/mobile app traffic with Adsterra. An important positive aspect of this ad network is that publishers can choose from a variety of ad formats: Popunder, Social Bar (full blast!), In-Page Push, Native, Banners, VAST (pre-video Employment).

Forms: CPC, CPM, CPI, CPA, CPL
Minimum visits: none
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


SmartyAds SSP is a media sales network created for publishers looking to improve revenue in a smart way.

Multi-environment (desktop, mobile or in-app) auction covers and high-volume private market offerings intensify competition for inventory and help increase publisher revenue.

They process over 2 billion daily impressions, and generate the highest eCPM, CTR, and fill rates in all geographies, which are up to 100% high.

SmartyAds also offers a combination of desktop and mobile ad formats. Rewarded videos, interstitials, native ads, and banners.

The lightweight, zero-latency IOS and Android SDK enables mediation that sends requests to a large number of ad networks and distribution service providers (DSPs).

Their partnerships with the most in-demand partners in global monetization geographies easily benefit publishers with highly targeted personalized ads and make them the best digital advertising platform.

Model: CPM
Minimum visits: none
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


TrafficForce helps publishers and advertisers increase their advertising revenue by providing various forms of online advertising. The ad network sells targeted website and mobile traffic based on impressions.

As a supply-side platform, the network helps publishers to reach over 100 demand-side partners. They follow vertical bidding or open RTB technology to handle the traffic.

Known as one of the best ad platforms, Traffic Force offers ad formats like display banners, pop-ups, chat floats, and streaming video ads that publishers can take advantage of.

Model: CPM
Minimum visits: none
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


PropellerAds supports banner ads in all standard sizes, such as 728x90, 300x250, 160x600 and 120x600, except for click-and-click video ad sizes. So, if the ads are strategically placed, publishers can expect a CPM of up to $1-2 USD for inventory in the US and UK.

They have 70,000 active campaigns worldwide and they do manual checks to remove all dangerous and suspicious advertisers, ensuring high quality of advertisement. Plus, publishers get 100% monetized inventory, on-time payments, a personal account manager, and detailed real-time reporting.

Model: CPM, CPC, CPA
Minimum visits: none
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


Media.net runs ads from Yahoo! Bing contextual advertising network, which includes a large group of national and local advertisers. This guarantees a 100% fill rate across all industries and ad formats. Some Media.net publishers include Forbes, Elle, Reuters, Cosmopolitan, and CNN.

The ad network supports standard IAB ad sizes and has access to high quality ads from all major DSPs. In addition, Media.net supports desktop interstitials, in-stream ads, contextual ads, and static mobile ads.

Model: CPM, CPC, CPA
Minimum visits: none
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


Although banner ads are common, they are associated with a major problem, banner blindness, in which users (intentionally or unintentionally) ignore ads because they are seen as intrusive.

Infolinks circumvents this problem by offering an innovative set of free and profitable ad units, viz. InFold (overlay ads), InText (text link ads), InTag (tag cloud ads), InFrame (banner ads in margins and frames), and In-Screen (smart interstitial ads).

Having solutions like this leads to better search engine optimization, less user intervention, higher relevance, and better space utilization. Infolinks generates high monthly revenue for more than 350,000 publishers. They are known to work with the biggest advertisers, which are Facebook, Microsoft, Amazon and eBay.

The platform is simple enough to integrate into a website and is open to any publisher with no setup fees and no minimum page views or visitor requirements.

Model: CPM, CPC, CPA, CPV, CPI, Auction
Minimum visits: none
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


RevenueHits uses contextual and geo-targeted ad serving technology, making it a relevant option in the age of GDPR. The ad network allows publishers to monetize websites, mobile sites, add-ons, widgets, toolbars, etc.

Known as one of the best advertising platforms, RevenueHits promises a 100% fill rate across all geographies. Besides display ads, the ad network allows publishers to monetize their websites using text ads, pop-ups, apps, widgets, XML feeds, and other custom formats.

Model: CPM, CPC, CPA, CPV, Auction
Minimum visits: none

11.  AdBlade

Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


AdBlade is an ad network that prioritizes quality over quantity. In addition, FoxNews, Hearst Corporation, Yahoo! And ABC is among the 1,000 that make up this ad network.

AdBlade supports standard IAB units, as well as proprietary NewsBullets® units which it claims deliver up to 3x better performance.

Model: Real-time bids, CPM, CPC
Minimum visits: 500,000 monthly impressions
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


Undertone specializes in providing high impact advertising formats in addition to the standard IAB formats. To be clear, formats such as IAB's Rising Stars, video formats, and their own range of major display formats are designed to drive user engagement.

This, combined with the fact that many of Undertone's owned ad units use publisher ad inventory in unconventional ways, ensures that existing ad revenue is not cannibalized.

This means that Undertone can deliver 100-1500% higher CPM than traditional display ads.

Model: CPM, CPC, CPA, CPV
Minimum visits: 500,000 monthly impressions
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


Although your mileage may vary, BidVertiser is an ad network with an interesting monetization model. In addition to earning money for each ad clicked, the publisher also earns additional revenue when the click results in a conversion i.e. sales to the advertiser.

BidVertiser supports multiple ad formats, including banners, skyscrapers, rectangles, and more. In addition, publishers can use the point-and-click tool provided to customize the layout of these modules to match the look of their website.

Their auction system ensures that publishers always get the highest possible return from each ad unit. With the reporting interface, publishers can easily monitor their ad performance, clicks, CTR, and total amount earned.

Model: CPM, CPC
Minimum visits: none

14. Vibrant Media

Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,

Vibrant Media offers Better-Ads-compatible ad formats and Chrome filters, such as In-text, In-image, lightbox, Storyboard, Mosaic, and Branded Canvas, as well as standard IAB schemas for ad units.

Depending on the needs, publishers can choose to use Vibrant Media as their primary display ad network or they can use native ad solutions to increase revenue without changing their existing ad setup.

As a result, the ads are responsive and can be shown across multiple platforms seamlessly.

Model: CPM, CPC
Minimum visits: none
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,

Verizon Media, known as the Oath Advertising Company until January 2019, provides publishers with access to advertisers and ad server technology solutions; It currently serves over 1,000 direct publishers.

Their solutions allow publishers to choose between a master bidding solution and a traditional publisher cascade setup to achieve premium ad inventory demand. In addition, publishers are provided with brand security controls and seamlessly integrated ad inventory management tools.

Supported ad formats include display, mobile, native, and native video ad inventory.

Model: CPM, CPC, CPA
Minimum visits: 300,000 monthly impressions
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,

Epom Market is a cross-platform advertising network connected with leading advertisers and publishers in over 40 countries across 15 sectors. Then, the ad network delivers 13 billion ad impressions and reaches an audience of 320 million monthly unique visitors.

It offers category targeted ads, mobile ads, and native ads to ensure better targeting of users, resulting in higher eCPM rates. In addition to standard banner ads, Epom also supports footer, text, and mobile ad units.

Model: CPM, CPC, CPA, auctions
Minimum visits: 500,000 monthly impressions
Exponential, formerly known as Tribal Fusion, is an ad network known for the quality of its CPM ads. The ad network delivers high impact ads like rising stars and pre-roll ads. 55% revenue share belongs to the publisher.

Exponential is very careful about partnering with publisher websites and looks for publishers who maintain a professional and attractive website design/design. In addition, they recommend that publishers keep relevant and highly targeted content up to date in order to partner with an exponential ad network.

Model: CPM, CPC, CPA
Minimum number of visits: 500,000 unique users per month
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


Propel Media is arguably the best CPV/PPV (Cost Per View/Pay Per View) Ad Network for reaching high intent audiences. They specialize in reaching audiences through text links and display ads.

Ad Network is known for its collaborative post-sale support and easy-to-use interface to optimize ads in seconds. The interface is supported by visual analytics to allow easy tracking of trends and features to facilitate campaign editing.

Model: CPV, / PPV
Minimum visits: none

19. AdMaven

Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,


AdMaven is called as the best popup ad network for publishers. However, the network also supports consumer display ads including banners, light boxes, interstitial ads, and sliders. It serves hundreds of millions of ad impressions in nearly 200 countries.

The reach and impressions bandwidth gives advertisers a wide range of options for exploring geographic targeting. Well-designed and structured real-time bidding system also helps in accurate targeting.

Currently, AdMaven has a publisher base of 25,000 that they monetize their sites with.

Model: CPA, CPI, CPL, CPC, CPM
Minimum visits: none

20.  ClickAd

Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,

ClickAdu is one of the best digital ad networks to increase publisher revenue. They serve over 2.5 billion impressions per day with an active base of 2,000 publishers and 15,000 campaigns.

In addition, the ad network provides high CPM in more than 240 countries with 100% ad fill rate guaranteed. The most common forms of advertising they serve are pop-up ads, video clips, and pre-roll ads.

Most importantly, the ad network will soon be running banner ads, which can provide a decent CPM-based model for publishers.

Model: CPM
Minimum visits: none
Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,

HillTopAds is a cheap ad network for publishers running medium to high traffic sites. It is famous for its ad blocking technology which helps publishers save revenue that is often lost due to ad blockers installed by users.

Their modern and simple interface is easy for intermediate and experienced editors. In addition, the ad network allows publishers to submit multiple websites for monetization.

Model: CPA, CPM, CPC
Minimum visits: none

22.  EMX

Amazon Publisher Services, Popads, Adcash, Adsterra, SmartyAds, TrafficForce, PropellerAds, Media.net, Infolinks, RevenueHits, AdBlade, Undertone, BidVertiser, Vibrant Media, VerizonMedia , Epom Market, Exponential, Propel Media, AdMaven, ClickAdu , HillTopAds, EMX,

EMX, formerly known as bRealTime, is an advertising ad network that caters to both publishers and advertisers. But what sets EMX apart from other ad networks is that they offer fixed CPM pricing units.

The network is able to monetize publisher inventory across all geographies, particularly helping publishers who focus on traffic from multiple geographies outside of only tier 1 locations such as the US, UK, Canada, etc.

Biddr Connect helps publishers capture advertiser demand from a global audience.

Model: CPM
Minimum number of visits: 30,000 unique users per month

conclusion

The choice is vast when it comes to ad networks, which means every publisher can find the perfect solution. Publishers need to consider their needs and then decide on an ad network or a combination of ad networks.

This list offers solutions for all types of publishers, whether they are small or large or need simple services. The right ad network can help publishers monetize their websites effectively. We advise them to test certain options before embarking on an ad network.

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